Apsara started in Sheetal's kitchen. Sheetal, Apsara’s founder, spent all her time after work formulating skin care products made of 100% natural ingredients. At the time she was a scientist in human genetics & formulating products in her kitchen to cure her persistent acne. Making natural skin care potions was her passion that started when she was about 13.
Sheetal’s Indian heritage made her look towards Ayurveda—the 5000+ year old system of health and wellbeing that originated in India. It not only offered clues, but also provided an exhaustive list of natural ingredients that have been used for ages for natural beauty care. Many of these ingredients came straight out of her kitchen cabinets, and products made with these were literally good to eat! And their results as everyday skin care aids were fabulous. She was confident she could cure her acne using Ayurvedic ingredients. And she indeed created two products that cured her acne in a matter of weeks- Apsara’s first success! Her skin was looking better than ever before.
This desire to utilize nature’s bounty for personal care turned into a serious passion. She continued to formulate for other skin and hair concerns. Her kitchen soon resembled a laboratory. The project was getting bigger, and it was clear that Apsara was meant to keep growing.
Apsara Skin Care was born out of a sincere desire to develop and manufacture cruelty-free beauty care products that use natural ingredients in skin-friendly formulations. Apsara products have the minimum number of high quality natural ingredients to deliver targeted benefits. In keeping with our philosophy of non-violence and beauty-with-a-heart, Apsara products are not tested on animals. All Apsara products are vegan.
Apsara encourages you to "go natural. It is good karma!"